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    Who We Are

    The first AI-native marketing and consulting firm built for professional services

    We believe AI should amplify expertise, not erase it. By eliminating the work no one wants to do and opening possibilities that once seemed impossible, we help professional services firms focus on what really drives impact: building trust, solving complex problems, and fueling growth.

    Read our founding story

    Our Edge

    Professional Services Expertise

    We've worked in and around professional services for decades, as practitioners, consultants, and industry leaders. Our methodologies and systems are designed for professional services' unique constraints and quirks, from partner politics to compliance and reputational risk sensitivities.

    Marketing & BD Mastery

    Our team has worked across the full spectrum of tactics, from rebrands and thought leadership to digital campaigns and sales enablement. We’ve led award-winning campaigns that built reputation, generated leads, and won new business in some of the toughest professional services markets.

    AI Implementation

    We treat our own firm as a lab, running daily on the same AI-driven systems we deploy for clients. That cycle of building, testing, and refining keeps us on the front edge of how professional services marketing and business development is evolving.

    Our Guiding Principles

    Human expertise drives everything

    AI executes, but strategic thinking and judgment stays with humans

     

    Build for the real world

    Systems need to survive partner politics, compliance reviews, and client scrutiny.

     

    No transformation theater

    We solve the real problem and deliver real outcomes, leaving behind lasting systems

     

    Create with conscience and responsibility

    Ethics, security, and transparency are non-negotiable

     

    Our Team

    We’re strategists, builders, and experimenters who care about the same thing you do: helping firms win. And we've built our careers on just that.

    Our team has founded successful legal tech companies—including a leading digital marketing agency and CMS platform for law firms—and held senior positions inside the Big Four and multiple AmLaw 200 firms. Our diverse backgrounds span practicing law, C-suite marketing leadership, global digital transformation, business development, and cutting-edge AI innovation. 

    Want to know who’s in your corner?

    Meet the Team
    InnovAItionPartners Team - Illustration of Guy, Sally, and Jaron

    Contact us today to discover how AI can transform your firm.

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