When AI Backfires: How "Workslop" Is Slowing Marketers Down
I'm seeing a troubling paradox in professional services marketing right now. Firms are adopting AI...
The Marketing Professional's Guide to Conquering AI Anxiety (And Turning Fear into Opportunity)
"I hate this whole AI thing. It's going to ruin everything we've built." Those words came from...
The ROI of Intelligence: A Definitive Guide to Measuring AI Value in Professional Services Marketing and Business Development
Section 1: A Strategic Framework for AI ROI in Professional Services
AI Video Creation Tools: What It Really Took to Make Veo 3 Launch Videos
I'm a decent scriptwriter and a strong prompt engineer. So when we needed launch videos for...
Industry Pioneers Launch InnovAItion Partners to Transform Professional Services Marketing and Business Development
New firm brings AI-enabled marketing, consulting, and agentic assistants to law, consulting,...
A Day in the Life of a Deal Lawyer in 2035
I was having coffee with a friend who is a partner at an AmLaw 50 firm. We were discussing how AI...
From Debt to Dreams: Reimagining Law School in the AI Era
This past weekend at a BBQ, I saw my friend's daughter who was heading back for her senior year of...
The AI Adoption Dilemma: When Top Performers Push Back Against Innovation
A few weeks ago, I was on a Teams call with the head of business development at a mid-sized law...
The Architect's Guide: A Practical Blueprint for Re-Engineering Law Firm Culture
The most expensive word in law firm management is "transformation." In two decades of helping law...