From AI Exploration to Business Transformation

Most AI consultants talk about transformation. We live it. Every solution we recommend to clients starts as something we've battle-tested in our own operations and service delivery. Through daily practice, we understand how to balance automation with human expertise, leveraging AI to strengthen, not substitute, human ingenuity and judgment.

Services

strategic-plan

Get a clear starting point and roadmap for AI in your firm.

We begin by evaluating your current technology, processes, and team skills, then co‑create a step‑by‑step plan that aligns with how your team really works.

AI Readiness Audit

An audit of your tech, processes, and skills, plus a two‑page list of next steps.

AI Strategic Plan

A detailed roadmap designed to prove value early and quickly scale wins.

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AI Rules & Policies

Clear guidelines that guard client data and meet bar rules while letting you innovate.

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Tool Selection

A shortlist of AI tools that suit your workflows and price point so you avoid wasting money.

implementation-integration

Put AI to work inside the tools you already use.

We build and connect AI helpers to your document workflows, content channels, and client portals so adoption feels seamless and immediately valuable.

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Content Tools

Built‑in features that help you create articles, posts, and proposals in your own style and branding.

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Streamlined Research

24/7 research assistants that surface relevant trends, audience insights, and competitor moves.

Project Management Automation

Automated tools that track deadlines, flag bottlenecks, and keep teams aligned.

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Custom AI Assistants

Workflows built for your firm, based on your unique way of doing things.

training-capability-building

Empower your team to use AI confidently and effectively.

Through hands-on workshops and on‑call coaching, we turn skepticism into skill, ensuring everyone from partners to staff can leverage AI in their daily work.

Hands‑On AI Workshops

Role‑based classes with tailored use cases for marketing, business development, and client service teams.

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Prompt Writing Skills

Tips and tricks on how to ask AI the right way and get solid answers every time.

Content Creation Workshops

Step‑by‑step guidance on using AI to draft articles, social posts, and client alerts quickly.

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AI Coaching

Drop‑in office hours for real‑time help with prompts or workflow questions.

business-development

Use AI to find, attract, and win the right clients.

We help you pinpoint high‑value prospects, teach you to craft targeted thought leadership, and monitor the market so your firm grows in focus and revenue.

client-finder
AI Client Finder

Spots prospects that match your ideal matters and lists the best way to reach them.

thought-leadership
Thought Leadership Support

Turn your insights into posts, articles, and videos that attract the right clients.

competitive-insights
Competitive Insights

Real‑time alerts on rival moves, new filings, and market shifts.

proposal-builder
Proposal Builder

Drafts tailored proposals fast, using past wins to highlight your strengths.

Keep your AI tools up‑to‑date, reliable, and tailored to your needs.

We provide ongoing checks, change management support, and curated updates so your AI program continues to deliver value as technology evolves.

quality-check
AI Quality Checks

Monthly reviews to keep accuracy high and errors low.

change-management
Change Management

Step‑by‑step guidance so your team adopts new tools smoothly.

innovation-updates
Innovation Updates

Quarterly calls and tip sheets on the AI changes that truly matter to your practice.

latest-tools
Latest‑Tools Assurance

Ongoing scans of the market to keep your stack stocked with the best new AI tools for your needs.

 

Audit & Strategic Plan

Implementation & Integration

Training & Capability Building

Business Development

AI Service & Support Plan

Our Approach

We see AI adoption as a business challenge that requires rethinking core operations, client relationships, and service delivery. Through our integrated "Teach → Advise → Execute" model, we help firms unlock AI's full potential while preserving the expertise and relationships that define professional services.

Want to create more content, faster—without wasting hours on research?

Meet Our Founders

As marketing technology pioneers, Guy and Sally guide marketing leaders through the AI landscape, helping teams enhance creativity, accelerate output, and drive measurable results—without sacrificing the human insights that power great marketing.

Latest Blogs

The Inertia of Prestige: Why Traditional Law Firm Culture is at a Breaking Point

I was sitting across from a partner at a prestigious AmLaw 100 firm last month when he said...

Breaking Through the Privacy and Ethics Wall: How Law Firms Can Navigate AI Adoption's Biggest Barriers

When Amy Shepherd and I began surveying marketing and business development professionals at law...

The New Associate Dilemma: Why Banning AI May Backfire on Law Firm Leadership

I was having coffee with a managing partner of a small tax and securities law firm last month when...

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